Insurers on the Lookout for Swearing or Racist Language on Twitter and Facebook accounts 4


The This is Money website reports that insurance customers who swear or use racist language on websites such as Twitter or Facebook could soon find themselves missing out on cheaper insurance deals.

California-based Social Intelligence Corp is in talks with UK insurers about introducing software to analyse social media accounts and will allow insurers to decide if someone should be given a special offer.

The firm claims that someone with 200 LinkedIn connections, an email address in use for five years and a Facebook profile, is a better risk than someone who doesn’t meet these criteria.  In contrast, insurance customers who swear or use racist language on websites such as Twitter or Facebook could find themselves missing out on cheaper insurance deals.